Sferea honored with the AMCO 2024 Merit Award: The journey behind the creation of the “CAROBRA Rewards App”, Transforming incentive management in the financial sector
On November 14th, Sferea was honored with the AMCO 2024 Merit Award, a prestigious recognition granted by the Mexican Association of Communicators to initiatives that showcase innovation and significant organizational impact.
In the Digital Media category, Sferea, a leading Mexican firm specializing in mobile app development across Mexico, the United States, and Latin America, stood out for the creation of the “CAROBRA Rewards” app an incentive program designed to boost motivation and sales performance among CAROBRA’s workforce.
CAROBRA is a financial corporation with over 12 years of experience and approximately 1,500 sales agents nationwide. The company offers a wide range of services, including retirement funds, real estate, insurance, and credit cards, catering to both individuals and businesses.
Since its inception, CAROBRA has achieved exponential growth thanks to its focus on human capital development, customer satisfaction, and effective practices in internal communication and organizational culture.
Within this framework, the app developed by Sferea enables the company to efficiently manage its incentive program and communication efforts through an automated and user-friendly platform accessible to all its employees.
The challenge of transforming communication and incentive management at CAROBRA
The CAROBRA Rewards App emerged as a solution to the challenges faced by sales agents in managing their incentives. Operating in the field, they needed an accessible tool on their mobile phones that would allow them to access real-time information.
Prior to the implementation of CAROBRA Rewards, commercial advisors relied on fragmented systems that slowed down their access to performance data, commission payments, communications, and benefits, which negatively impacted their productivity.
The new mobile app and web portal developed by Sferea marked a significant shift, allowing sales agents to quickly and easily access their rewards and benefits, regardless of their location.
How did we achieve it?
The success of CAROBRA Rewards is attributed to the Sferea Power Methodology, our key tool that ensures incremental, efficient, and flexible progress in mobile app development.
We began with a detailed analysis to understand the needs and create a functional prototype; then, we defined the technical architecture and work plan during the Sprint Design phase. Development took place in weekly iterations, delivering continuous progress, while thorough testing at each stage ensured the quality and functionality of the final product. This approach sets us apart by combining efficiency, flexibility, and high-quality results.
If you want to learn more about our Sferea Power! methodology, visit: https://sferea.com/en/about-sferea/
Key Features of CAROBRA Rewards That Earned the Award
The CAROBRA Rewards app provides its collaborators with innovative solutions such as:
These solutions are also easily accessible to users, thanks to the development of an intuitive, user-friendly, and highly functional app.
Boosting Corporate Communication Through Mobile Apps
Specializing in the design of mobile solutions for public and private organizations, Sferea developed the digital tool TicPin, which enables companies to motivate their teams, recognize and reward performance, and enhance internal communication. The functionality of this innovative platform is reflected in CAROBRA Rewards, which won the AMCO Merit Award for its impact and effectiveness.
Winning the AMCO Merit Award represents a recognition for Sferea’s commitment to excellence and the effectiveness of TicPin, the mobile platform that empowers collaborators and drives organizations to achieve great goals.
With this vision, Sferea will continue to develop loyalty and reward solutions that elevate the experience and productivity of users, taking its innovation to more companies.
Learn more about TicPin here: https://sferea.com/ticpin/
There are no secret recipes to guarantee the success of an application, but based on our experience, it largely depends on how much value your app provides to users and the utility it offers.
Every factor matters, from planning, structuring, development, to launch-all play crucial roles that reflect in an attractive, practical, and functional application.
Mobile applications like CAROBRA Rewards have become essential tools for the efficient management of incentive programs, communication, and commission administration. This article explores how CAROBRA Rewards enhances internal management by centralizing information in one place, improving internal communication, boosting sales, and increasing transparency in a financial environment.
In his book “The Innovators: How a Group of Hackers, Geniuses, and Geeks Created the Digital Revolution,” Walter Isaacson provides a well-crafted narrative on the history of innovation, from Ada Lovelace to Larry Page’s thesis, which led to the birth of Google.
The book analyzes information management (Blogger, Wikipedia, Google), the personal computer (Altair, Apple, IBM), software as a business model (Microsoft), and code and networks that foster communities sharing knowledge (Internet, GNU Linux).
Advantages of Creating a Mobile App
