When is it a good idea to develop an iOS APP?
In this article, we help you decide when it is a good idea to develop and launch your mobile application exclusively for iPhone devices.
1. You Need High Security Standards
If your development requires high security standards where safeguarding your users’ data, financial information, or transaction details is a priority, implementing these standards is much easier on iOS.
Users find it easier to control app access to the camera, storage, and location on their iPhones. Additionally, since iOS 15, users can limit tracking of their app and website usage behavior to avoid personalized advertising, which can pose a risk when sensitive data is leaked.
2. iOS Users Tend to Be More Loyal
According to an article published by DesignRush:
“[Apple] has a well-established user community, and as a result, attracts a large number of frequent customers thanks to the quality and performance of its products.”
Therefore, if your application is available on the App Store, that loyalty among Apple users will be reflected in the loyalty they have towards your app when they download it again. The set of best practices that Apple requires developers to implement for their application to be published is also one of the reasons for this loyalty, as Apple prioritizes utility, the best experience, and security for the applications published in its store.
3. You Need to Monetize a Feature of Your App
Although monetization and subscription models are viable on both Android and iOS, most iPhone users are willing to pay for accessing exclusive features, enhancing the functionality of the apps they download, or gaining exclusive benefits through subscriptions.
As DesignRush indicates:
“iOS users tend to spend more than twice as much on in-app purchases compared to Android users.”
It is often said that the iPhone user market is a sector with high purchasing power. However, iPhones have become much more accessible in regions like Latin America and Asia. The reason users are more willing to pay for an app is due to the ease of making payments directly on the iPhone; just press a button and authorize it via Face or Touch ID.
4. You Are Interested in Accessing Markets in Other Countries
Although it is true that Android still covers a large part of the global mobile device market, the proportion of users using iOS versus Android varies by country. Currently, the majority of iPhone users are concentrated in developed countries, so if you are interested in entering these regions, it will be much easier to do so if your app is on the App Store.
According to statistics published by Statista in a projection for 2022:
• The United States has the highest percentage of iOS users at 59.71% compared to 40.09% for Android users.
• In Canada, nearly half of the total users use iOS at 50.9% compared to 48.74% using Android, with the remaining users using platforms like Huawei’s own app store.
• Japan is the country with the highest number of iOS users at 62.7%, while 37.07% use Android.
At Sferea, we are leaders in mobile app development. If you are considering implementing a mobile application to grow your business, count on us. Send us a WhatsApp at +52 55 4574 5419 or email us at mobi@sferea.com, and one of our experts will gladly assist you.
At Sferea, we leverage our high level of specialization and experience in Enterprise Mobile App Development, which we have honed over more than 15 years of dedicated service. Whether you are seeking a Native App or a PWA, we support you through the entire process of user experience design, analysis, and development, implementing the best practices in the industry. You can rely on us every step of the way!
- Apps Nativas, Desarrollo de Apps, Soporte y mantenimiento
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